The Mind Behind The Movement
Visionary Spirit
Behind The Products
A Human Story of Innovation
Behind every great product is a real human story. This is the story of ROOTT® — and of Sergey Shulezhka, the visionary who dared to think differently.
What started as an idea grew into a highly agile company built not just on technology, but on spirit, heart, soul, and mind. Along the way, there were challenges, bold decisions, real emotions, and an unshakable belief that dental implants could be better — more thoughtful, more flexible, more human.
And most important: accessible for every patient in need around the world.
"We didn't just want to build a system. We wanted to build a culture where clinical excellence and human accessibility go hand in hand."
Sergey Shulezhka
VISIONARY AND FOUNDER
In this video, Sergey shares the journey behind ROOTT®: the growth, the vision, the lessons learned, and the passion that continues to drive innovation forward. It’s not just about dental implants. It’s about people, purpose, and building something meaningful that lasts.
Meet the mind behind the movement.
Meet the heart behind the innovation.
Meet Sergey Shulezhka — and the story behind ROOTT®.